Search Content


Content Categories




See Real Web Addresses Before Clicking any Short U


Tiny URLs redirect you to another web page but you can't tell what website they link to by looking at the link. Long URL Please converts short urls to their...
Read more about See Real Web Addresses Before Clicking any Short URL...

Cloud Computing - It Ain't Over Til It's Over


The increasing volume level says more about the medium of the argument and the participants, than the it does about the topic's essence. Really, it's just insider talk among "thought leaders" and tech companies, which likely leaves Main St. CIOs...
Read more about Cloud Computing - It Ain't Over Til It's Over...

Going After the Long Tail?


Charles Fitzgerald recently posted an article on the elusive long tail market. The article mentioned some interesting stats on Salesforce's top-heaviness - a small number of enterprise customers account for more than 40% of their user base. Which...
Read more about Going After the Long Tail? ...

ExactTarget API tip - complex filters


A couple of weeks ago I was at a client site doing ExactTarget API consulting. This client is standardizing on ExactTarget as their single source of all e-mail communications from three of their internal applications. They will use 5Buckets for the...
Read more about ExactTarget API tip - complex filters...

How Technology Is Costing Companies Billions


This is the story of a very expensive customer loyalty program that worked flawlessly for two decades only to be derailed by several remarkable misuses of...
Read more about How Technology Is Costing Companies Billions...

The Evolution of Writing on the Internet


This illustration says a lot about the evolution of writing on the Web and our decreasing attention...
Read more about The Evolution of Writing on the Internet...